The Wool & The Floss
Branding, Collateral
Vibe: approachable, sophisticated, friendly, energetic, classic
The Wool & The Floss is a needlepoint studio selling unique canvas designs and supplies all over the country.
Our goal with this project was too cultivate a visually appealing, approachable, and genuine brand with an intention to serve the needlepoint community. To provide knowledgeable expertise, needlepoint inspiration, and quality needlepoint products. To be the go to resource for both local and online needlepoint individuals.
Brand Values
01 / Expertise
02 / Accessibility
03 / Education
04 / Environmentally Conscious
05 / Inspiration
Ready to stop doing it all yourself and bring your business some life.
